
ProTools
Designing the user interface for the Avid Marketplace
As a musician, working with Avid, the creators of ProTools, was a thrill. I designed the UI for the Avid Marketplace, Avid Community and Avid Customer Care portal.
I developed components to be used throughout in order to create a cohesive look and feel and seamless experience as users navigate from browsing products from right within their digital audio workstation to posting and sharing their latest work to the Artist Community and even finding support when they need it.
For this project I worked closely with the product and marketing teams to ensure far reaching business objectives were met at every stage. The result was a seamless user experience, bridging each product and platform in one cohesive ecosystem.
SCOPE
- User Interface Design
TEAM
- User Interface Designer: Michael Charles Brown
- Product Lead: David Cotton
- Marketing Lead: Kent Blodgett












