Updating a classic brand for one of the original pioneers of the internet.

As the world's largest distributed network BitTorrent is a force that powers massive data movement across the web, utilized by industry giants like Facebook, Twitter, and Wikipedia. However, with time, its brand identity had become fragmented and inconsistent.

Our mission was to give BitTorrent a fresh, cohesive visual language that reflects its groundbreaking role in the internet's evolution and brings clarity to the entire ecosystem viewed by millions of users worldwide.